The Customer of Tomorrow的笔记(5)

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  第570页

  eLaine

  Customers don’t buy products or services; they buy solutions.

  2017-09-29 00:05:16

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  第544页

  eLaine

  How to make the buying process easy in every phase, from providing product information all the way to delivery

  2017-09-29 00:01:10

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  第184页

  eLaine

  Pinpoint customer values, or figure out how to touch customers personally in what seems like an impersonal age

  2017-09-24 23:16:44

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  第106页

  eLaine

  Would you rather make a dollar today, or would you hold out for two dollars tomorrow?

  2017-09-24 10:48:01

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  第91页

  eLaine

  the ideal way to use data is not so much to decide for customers exactly what they will want based on their data profile, but to use data to personalize and curate a list of options

  2017-09-23 23:33:51