Get a life,' William Shatner told Star Trek fans. Yet, as Textual Poachers argues, fans already have a life,' a complex subculture which draws its resources from commercial culture while also reworking them to serve alternative interests. Rejecting stereotypes of fans as cultural dupes, social misfits, and mindless consumers, Jenkins represents media fans as active producers and skilled manipulators of program meanings, as nomadic poachers constructing their own culture from borrowed materials, as an alternative social community defined through its cultural preferences and consumption practices. Written from an insider's perspective and providing vivid examples from fan artifacts, Textual Poachers offers an ethnographic account of the media fan community, its interpretive strategies, its social institutions and cultural practices, and its troubled relationship to the mass media and consumer capitalism. Drawing on the work of Michel de Ceteau, Jenkins shows how fans of Star Trek, Blake's 7, The Professionals, Beauty and the Beast, Starsky and Hutch, Alien Nation, Twin Peaks , and other popular programs exploit these cultural materials as the basis for their stories, songs, videos, and social interactions.
读者对原文本的不满型再诠释实质上是一种争夺话语权的反映,一种新的消费与接受文化之方式,由此而生新型叙事话语与建构在其上的后现代分层数据库消费结构。