Technology Ventures
Richard C·Dorf / Thomas H·Byers / McGraw-Hill Science/Engineering/Math / 2006-10-12
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简介

Technology Ventures is the first textbook to thoroughly examine a global phenomenon known as "technology entrepreneurship". Now in its second edition, this book integrates the most valuable entrepreneurship and technology management theories from some of the world’s leading scholars and educators with current examples of new technologies and an extensive suite of media resources.
Dorf and Byers's comprehensive collection of action-oriented concepts and applications provides both students and professionals with the tools necessary for success in starting and growing a technology enterprise. Technology Ventures details the critical differences between scientific ideas and true business opportunities.

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